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总结
英国针对“高脂高盐高糖”等不健康食品的广告投放限制将于周一在全国正式生效。新规要求电视在晚9点前不得播放相关产品广告,并对线上渠道的此类广告推广进行更严格限制。政策目标是减少儿童接触垃圾食品营销,降低肥胖及相关慢性病风险,推动食品企业与广告主调整投放策略。普通家庭的白天与黄金时段电视广告内容预计将出现明显变化,违规投放可能面临监管处置与合规成本上升。
正文
Junk food advert ban set to come into force BBC Ban on TV junk food advertising before 9pm comes into force in UK The Guardian UK households will see change to TV adverts on Monday as new ban starts in 5.30am update MSN New crackdown on ads for 'less healthy food' to come into full effect The Independent U.K. starts ban on junk food ads on daytime TV and online The Hindu
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