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总结
Instagram负责人近日谈及生成式AI带来的内容生态变化，称平台上“AI垃圾内容”已极为普遍，AI图像与混剪的进化速度让他担心用户与创作者难以跟上，也使识别与追踪每条AI生成内容变得不现实。他倾向于把治理重点放在标记、验证并突出“真实拍摄/原创”内容上，帮助用户判断来源、提升信任，并为创作者的曝光与收益建立更清晰的区分机制。相关表态反映社交平台在AI泛滥、内容质量与商业化之间的治理压力上升。
正文
Instagram boss admits AI slop has won, but where does that leave creatives? Creative Bloq Instagram Chief Says AI Images Are Evolving Fast and He's Worried About Us Keeping Up CNET Instagram CEO: More practical to label real content versus AI Mashable In 2025, quitting social media felt easier than ever Engadget Instagram CEO Says AI Slop Is So Prevalent It Will Be Easier To Track Real Content Forbes
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